V-ZUG Australia Collections 2022 - Catalog - Page 4
Swiss perfection for your home
V-ZUG is Switzerland’s leading brand in household appliances.
We have been developing and producing household appliances
in the heart of Switzerland for over 100 years. Not only do our
products make everyday life easier, they also excite and inspire
our customers – for a whole lifetime of enjoyment.
For more than 100 years, it has been our mission to make everyday life easier with our high-quality,
innovative household appliances. Whether cooking, cleaning dishes or washing clothes: People
who expect their appliances to deliver more than just the basics need look no further than us. As
the Swiss market leader, we live by Swiss values – and make it possible for people all over the
world to experience these with simple, individual solutions that provide lifelong inspiration and
delight. This is what we mean by “Swiss perfection for your home”.
Established in Switzerland
Switzerland is a nation of inventors, the country of precision watches and the home of worldfamous chocolate. At the centre of all this is the vibrant and prosperous economic region of Zug.
Here, in the heart of Switzerland, is where our roots lie. Not just geographically, but also
ideologically. Over the course of our 100-year history, the distinctive features of our country have
merged with the ideals of our company. To this very day, we still display this pride in our heritage
in our company name. The “V” stands for our history as a galvanising plant (Verzinkerei in German)
and “ZUG” for our commitment to the Zug region and to Switzerland.
At home around the world
Nowadays, people all over the world value the innovative strength so closely associated with
Switzerland, the high level of precision we deliver and the outstanding quality of our products.
Over ten years ago, we decided to reach beyond our national borders and make our highquality household appliances available around the world. Since then, we have gained ground
in selected markets, providing discerning customers with a choice range of premium products
and excellent service.
We are building the future, committed to Switzerland
Our location in Switzerland continues to play a key role: in order to ensure the continued success
of our research, development and production here, we are making our workplace fit for the future.
By 2033, there will be an entirely new neighbourhood on our grounds, which will strengthen
the company, the industrial location of Zug and Switzerland as a manufacturing base. A further
milestone has been achieved with the inauguration of our Mistral production facility in 2016.
Additional construction work has already begun, and the site is in a constant state of development.
We are also setting new standards in the expansion of our vertical factory through introducing the
new pressing plant in June 2019.
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